What Makes a
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Benefits of premium domain names for investment and business use



Aron Meystedt with Heritage Auctions in Dallas, Texas describes what makes a domain name a premium asset. This video cites historical sales and other considerations when considering a top tier domain name for branding or investment. Heritage Auctions holds domain names and intellectual property auctions, and they are the third largest auction house in the world.


Heritage Auctions, the world's third largest auction house, is proud to announce our new Domain Name and Intellectual Property department. Domain names are digital assets that offer global opportunities. A domain name is the foundation of an Internet business. Domain names are also unique alternative investments for individuals looking to diversify their holdings. Domain names are purely digital, they have virtually zero carrying costs and they offer the ability to generate passive revenue while you hold them.

Domain owners looking to liquidate their assets will be pleased with Heritage's marketing and public relations departments, who offer maximum exposure for your assets. Heritage Auctions boasts a user base of over 850,000 individuals who are interested in acquiring unique investments. Heritage offers complete transparency through the auction process and we pride ourselves on creating a fun and competitive bidding environment. Heritage can offer domain sellers the opportunity to reach a large base of new investors while marketing your digital assets to the world.

For investors looking to purchase domain names, Heritage offers price estimates, comparable sales and other analytics to help estimate the value of a premium domain name. Heritage carefully hand picks each domain name for our auctions, so you can trust that we are only offering the finest digital real estate on the Internet.

The Heritage Auctions Advantage

  • Heritage delivers Bidders - 850,000+ Members
  • Experienced Dealer Auctioneer, since 1976
  • Record-setting prices realized, over $3 billion in total sales
  • Over $7 million in annual Marketing and Advertising promotion of auctions










    Aron Meystedt
    Founder and Director
    AronM@HA.com
    800-872-6467 Ext. 1362

    Aron Meystedt has been in the business of buying, selling and developing domain names for the past seven years. Recognized as an authority in domain valuations and acquisitions, Aron is known for owning the first domain name ever registered on the Internet: Symbolics.com.
    Symbolics.com was originally registered on March 15, 1985, and Aron acquired it from the original owner in 2009. Symbolics.com is the oldest of over 250,000,000 registered domain names in existence.
    When not trading digital real estate, Aron loves to collect vintage sneakers and he frequently attends car shows. Aron attended Southeast Missouri State University and the Cox School of Business Master's Program at Southern Methodist University.